what is copywriting

What is Copywriting?

Copywriting is writing for marketing, advertising and other promotional purposes.

Why is copywriting something you need?

A copywriter helps shape your communication. Whether it’s online or in print, getting the message right can make a world of difference to how others see your brand and your business.

The quality of your content is the key to others noticing you. Therfore, well-written and engaging content can differentiate you when it resonates with your target audience. This content can be marketing copy, sales copy or blog writing. Whatever form it takes, it can make a crucial contribution to your business success.

What is copywriting? It’s what adds value for your audience and boosts your brand.

creative copywriter

About me

I’m a creative copywriter based in Greater Manchester. I specialise in writing articles and blogs, marketing copy, sales copy and website copywriting services.

My work is all about giving your audience something of value, because this is a way they can get the measure of your business and what it will do for them.

One of the most effective ways of generating business online is to make people want to come to you by using inbound marketing. You can pull them towards you and into your orbit, using dynamic, intriguing, informative and useful content.

magic words

Why Magic Words?

Words have the power to utterly transform the impact you have on your audience by making what you have to say matter to them.

The best copywriting attracts, engages and connects with audiences and persuades them to act in the way you want them to.

That’s magic.

What is copywriting? It’s what adds value for your audience and boosts your brand.


What are you looking for?

You’re looking for a way to improve how you communicate. Perhaps your marketing or sales copy isn’t hitting the mark, or you may not know where to make a start with it. Are you a business owner, an entrepreneur with a great idea, or a trader wanting to stand out from the competition?

You might be a digital marketing agency looking for the ideal white label copywriter to help shape your clients’ content. You could be a web developer or designer with a good-looking site that needs expertly written webcopy to make it all come together perfectly.

What is copywriting to you? It’s the thing that will help you compete in a crowded marketplace and connect with your audience.

time to act

Is it time for you to act?

My copywriting skills are versatile and adaptable. Whatever your business, industry, sector or focus, I’m sure I can help.

Contact me today and see what I can do for you.