Magic Words blog

Fill the knowledge gap

How Can You Fill the Knowledge Gap?

You can fill your target audience’s knowledge gap, because they’re asking questions you’re able to answer. You can do this with quality content. Two fundamental questions you ask of your […]

Personal brand fourth wall

Can Your Personal Brand Break the Fourth Wall?

The personal brand has never been more important. We have all been forced to embrace remote channels as our main means of communication. Face-to-face networking is currently not viable as […]